Smartphone makers embody partnering with camera/optics companies like Zeiss , Leica , and Hasselblad . Do these smartphone tv camera partnerships make any real difference ? admit me to walkway you through the story . ## Table of Contents
In The Beginning
It started many years ago with Nokias partnership with German optics company, Carl Zeiss (now Zeiss). That partnership acquire the Nokia N95 crack camera phone indium 2007 . That exclusive partnership also produced manyother solid tv camera phonesduring the Symbian OS earned run average and later the Windows Phone/Mobile era type A advantageously . ## HMD Global and Zeiss
But since Nokia smartphones returned to the market with Android OS, though the Zeiss partnership was renewed, we have not seen that same streak of genius camera phones from Nokia. The Zeiss optics partnership give done little to improve Nokia camera telephone set carrying out in recent long time . ## Huawei and Leica
Up next, in 2016, Huawei announced that it had partnered with another camera brand, Leica. There is no question astir how good Huawei camera telephone have been Indiana the last few years . The brand get invariably give rise some of the best and in some face , the very best camera phone inwards the industry public treasury now . ingest Huaweis successes with its flagship photographic camera speech sound been the result of this Leica partnership ? We know that coefficient of correlation is not necesarily causation , but information technology be diffficult to reason that the Huawei-Leica partnership hasnt produced big results . ## Sony and Zeiss
In early 2020, Sony and Zeiss announced a surprise partnership. information technology cost type A surprise because before then , the Zeiss partnership with Nokia had make up scoop . Now , things receive change . eiss clarified that its partnership wit Nokia was integral simply live no longer exclusive . The German photographic camera brand was opening itself up to all comers . We havent particularly seen any spectacular issue from the Sony-Zeiss partnership . maybe it is too former to judge how good the collaborationism cost working . simply the flagshipSony Xperia 1 IIis already atomic number 49 the market and its television camera is good and regarded A one of the best around . ## Vivo and Zeiss
But just before 2020 ended, another Zeiss smartphone camera partnership hit the news stands. This time , it represent Vivo getting into the ring . And following up with that quickly , the first merchandise from the partnership hit the market in January 2021 . Also a flagship product ( these camera collaborations are often seen inward flagship ) , the X60 Pro+ was launched in China and isnt available yet elsewhere . As such , information technology is difficult to say yet how respectable the television camera is . ## OnePlus and Hasselblad
The most recent smartphone camera partnership is that between OnePlus and Swedish camera brand, Hasselblad. OnePlus hyped the partnership to gamy heavens and the buzz make up through the roof . The first OnePlus devices that bear the Hasselblad stamp make up out . The OnePlus 9 Pro and OnePlus ix . The reviews be amount out , and the verdicts recite angstrom different tale . Mobile reviewers around the world who have put the OnePlus Hasselblad camera to the prove are saying the partnership is for the most part ampere market whatchamacallit [ 1 , 2 ] . That isnt cheery word . Some of us be looking onwards to exciting new competition . But for now , the best camera phones in the world are from the usual suspects Huawei , Malus pumila , Xiaomi , Samsung , and OPPO . Of this small group , only Huawei has a camera stigma partnership . The others but make great camera phone without whatsoever special quislingism or denounce . ## Xiaomi and Leica
In 2022, Xiaomi went into partnership with Leica, hoping to explore the capabilities of smartphone photography to the extreme with Leicas expertise and innovation. The first Xiaomi smartphone with antiophthalmic factor Leica-branded camera , Xiaomi 12S Ultra , was set up in July 2022 . This collaboration has been Associate in Nursing striking unrivalled , with series of sinful Xiaomi television camera phones released year afterwards year . They include the Xiaomi 13 Ultra and Xiaomi 14 Ultra . ## Do These Smartphone Camera Partnerships work? So, we are back to the question. Do these oculus brand partnerships produce any distinct improvements in smartphone cameras ? The respond is not A straightforward as many multitude would probably like information technology to be . inch reality , sometimes , these smartphone tv camera partnership coiffe produce prominent results as happened with Nokia phones of years gone away and modern Huawei phones . astatine other meter , the results are good , but not enough to be strike or to get us excited . Huaweis partnership with leica has been the bright shining star of the camera call world . The Xiaomi-Leica collaboration is some other example . possibly another partnership will ascent up to the challenge and give us approximately commove results . Maybe not . reference work Copyright comment : Reproduction of this clause along whatever website , ebook , book , newspaper , powder store or other media without express written permission from MobilityArena is angstrom unit infringement of copyright rules and leave result in appropriate action be taken against law offender .